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Ideally, under 60 seconds. The best intros are often 15-30 seconds. Get straight to the point and deliver on the promise of your title.
A hook is the very first sentence. It must confirm the viewer clicked the right video and give them a reason to keep watching. Example: 'In this video, I'll show you how to double your money...'
Yes! Select the 'Short/Punchy' style for 60-second vertical videos. These intros are even faster and more aggressive to stop the scroll.
Create engaging video intros that hook viewers in seconds
10-30 seconds max. Viewers decide in the first 5 seconds whether to keep watching. Hook them fast, then deliver value.
A great intro has: 1) A hook that stops the scroll, 2) Context about what they'll learn, 3) A promise of value, 4) Smooth transition into content.
No! Save CTAs for later. Focus the intro on hooking viewers. Asking for likes before delivering value feels desperate.